Unit Economics Analysis + Forecast/Model

Project status
Project start date
Not specified
Project posted
4 May 2014 21:42
Project duration (approx.)
3.0 Days
Budget (approx.)
$2500 / day
Industry
Internet & Online Media , Private Equity
Area of expertise
Analyst / Research , Finance and Accounting
Consultant location
Off-site

Objectives and Key Deliverables

We are looking for someone to help us analyze our historical production data in order to create a Unit Economics Analysis. Will then need to create a Forecast/Model that shows how unit economics scale and demonstrates production levels required for break even.

Analyze / organize historical production data (lead conversion stats, sales, revenue, lead costs, payroll expenses, other marginal costs)Build out unit economics analysis (how we generate revenue vs. marginal cost of acquiring revenue)Create detailed customer acquisition cost analysisWe already have all of the above raw data but it needs to be organized and analyzedBuild forecast/model that shows how unit economics scale and required production level for near term breakevenBasic industry research (we have data, research reports, analyst models) in order to build out Total Addressible Market for top down part of model Will be working with President/CFO of company on this high priority project  Will requie daily check in / review of project statusThis project has the opportunity to lead to more ongoing workExperience with start-up finance is required (VC experience preferred)Must be able to demonstrate prior work and provide references

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