Reposition of brand of Australian electrical accessories manufacturer.

Project status
Project posted
15th March 2016
Project duration (approx.)
3.0 Weeks
Budget (approx.)
$1000 / day
Industry
Internet & Online Media
Area of expertise
Marketing & PR
Consultant location
Off-site

Background & Objectives

Voltex Australia entered the electrical accessories market 8 years ago as a low cost, after market product. We have steadily improved our quality and range and are now on a par with leading brands. We believe it is time to reposition our brand.

Key deliverables

we are looking for a comprehensive brand audit and then a strategy to reposition our brand.

Consultant requirements

should have extensive experience as a brand consultant.

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