PMO in bottled water industry for major European producer in Germany

Project status
Project posted
15th March 2017
Project duration (approx.)
3.0 Months
Budget (approx.)
€640 / day
Level of Experience
Senior
Industry
Consumer Goods
Area of expertise
Change Management , Operations , Programme / Project Management , Strategy
Required market experience
Germany (Essential)
Consultant location
On-site
Location
Germany
Languages
German (Essential) , English (Nice to have)

Background & Objectives

Our client is a major bottler producer that is evaluating to invest into impulse consumption.

Impulse consumption is defined as an unplanned decision to buy and imminently (immediate or almost immediately) consume a beverage following a visual stimulus
Implies a high substitutability of products at the time of purchase
Impulse purchasing occurs in several channels
Most common ones are convenience & traditional stores, gas stations/ kiosks and vending machines but also in some others like the checkout area in hyper and supermarkets, small/express supermarkets and Horeca.

The objective of the project is to work closely with a consulting team in charge of designing the route-to-market strategy for the impulse consumption as the project manager of the client (Major European water producer).

After project completion the candidate should prepare the roll-out and assist the client with the implementation.

Key deliverables

PMO for impulse consumption RTM design
Preparing the roll-out and assist the client for implementation

Consultant requirements

Experience in FMCG industry in Germany
Experience in Route-to-market
Experience in project management
Experience in strategy execution and commercial model implementation

Available actions

You must have an account to be able to apply for projects.

Register as a consultant

Already have an account? Log in


Looking for a consultant?

Post a project and have consultants apply

Post a project

About Talmix

Talmix is an online market place for consultants to connect with clients for projects such as market research, due diligence, competitive analysis, strategic business planning, and organisational reviews.

  • 25,000+ consultants
  • 150+ countries
  • 100+ sectors
Why Talmix >
Top