Online Beauty Sales

Project status
Project posted
11 Sep 2013 13:20
Project duration (approx.)
2.0 Days
Budget (approx.)
£200 / day
Industry
Consumer Goods , Apparel & Fashion
Area of expertise
Analyst / Research , Marketing & PR , Strategy
Consultant location
Off-site

Objectives and Key Deliverables

The client is a trader (start up size), who sells
hair extensions online via his own website and via his Ebay account.

 

The client is looking for advice on how to help increase his company’s
revenue via his online platform selling, as currently most of his revenue is
driven via direct sales from his website.

 

Some of the questions asked include:-

 

Is building an Ebay shop going to drive better results than a stand
alone account.How do I list on Ebay to make my products stand out?Amazon vs Ebay – what is the better option and why?What kind of price modelling structure should I following with the
platforms to ensure better financial results?Will SEO









 

 

This is a short term project with the client
looking to utilise a strategy report with his staff/ external contractors.

Client will discuss the deliverables with the consultant; however please expect it to be qualitative and quantitative.

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