Market study for a construction machine in Malaysia and Indonesia

Project status
Project start date
20 Aug 2018
Project posted
7 Aug 2018 07:12
Project duration (approx.)
6.0 Weeks
Budget (approx.)
$640 / day
Level of Experience
Mid-level
Industry
Construction
Area of expertise
Analyst / Research
Consultant location
On-site
Location
Singapore
Languages
Indonesian (Essential)

Objectives and Key Deliverables

Background:
Traditional business of sales and distribution of Heavy, Industrial division have been challenged by changes in customers’ needs and urbanization of countries that it operates.
Equipment Division is tasked to review its operations and consider new products / services which will generate consistent returns and form a balanced portfolio between recurring and one off revenue models

Objectives:
Identify market size, key players and current business situation through interview with key players in industry, excavators, cranes, forklifts (electrical and diesel), gensets (commercial/residential buildings), tractors & AWP, etc.

Ideal Candidate:
Knowledge for industrial and construction machine area. Especially rental business.
And Indonesia / Malaysia market knowledge, local preferred

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