Launching finetech offer in Poland and Ukraine

Project status
Project posted
31st October 2016
Project duration (approx.)
30.0 Days
Budget (approx.)
€400 / day
Industry
Financial Services
Area of expertise
Marketing & PR
Required market experience
Poland (Nice to have)
Consultant location
Off-site
Languages
Ukrainian (Nice to have) , Russian (Nice to have) , Polish (Nice to have)

Background & Objectives

We are a UK licensed e-money institution, principal member of MasterCard, offering an App-only range of payment and FX services low cost and with rich functionality.

In essence our App can replace a bank account for most people (particularly expats/migrants and youth segment) and provides additional benefits like cards with low FX fees, low cost remittances, peer to peer payments, teenager accounts and more.

We are preparing for an aggressive launch starting from Poland with a two pronged approach: 1) targeting Ukrainians working in Poland (huge segment, completely underserved) and 2) using emarketing to promote with specific subsegments.

The goal is to build a significant retail customer base - cost effectively

Key deliverables

Deliverables include a sharp (probably differentiated by target segment) communication strategy, development and execution of emarketing activities, development of a sales and marketing strategy to reach Ukrainian workers and students in Poland

Consultant requirements

We are open to consultants with different backgrounds who can credibly achieve our objectives.
It is essential that the consultant has a strong track record of e-marketing skills.
Understanding the Polish market/Ukrainian customer would be great.

Available actions

You must have an account to be able to apply for projects.

Register as a consultant

Already have an account? Log in


Looking for a consultant?

Post a project and have consultants apply

Post a project

About Talmix

Talmix is an online market place for consultants to connect with clients for projects such as market research, due diligence, competitive analysis, strategic business planning, and organisational reviews.

  • 25,000+ consultants
  • 150+ countries
  • 100+ sectors
Why Talmix >
Top