Go-to-market strategy for a B2B technology start-up

Project status
Project posted
14 Sep 2016 15:49
Project duration (approx.)
22.0 Days
Budget (approx.)
£600 / day
Industry
Information Technology & Services , Electrical / Electronic Manufacturing , Computer Hardware , Consumer Electronics , Telecommunications
Area of expertise
Strategy
Consultant location
Off-site

Objectives and Key Deliverables

Technology start-up roughly 4-6 months before product launch.

Review and further develop overall business and go-to-market strategy, an assessment of the current landscape including competitors and barriers to entry.

An overview of the current market landscape, and assessment of barriers to entry in presentation format.

Confirmation of suitability of current business strategy

- Strategy expertise, in particular go-to-market experience within a technology start-up
- Experienced within Technology / Electronics / Telecommunications essential
- Ideally will have combination of consultancy and in-house / industry experience

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