- Project status
- Project start date
- Not specified
- Project posted
- 3 Aug 2016 13:47
- Project duration (approx.)
- 3 Months
- Budget (approx.)
- US$160000 (fixed cost)
- Consulting, Marketing & Advertising, Market Research
- Area of expertise
- Market Analysis, Corporate Finance, Strategy
- Consultant location
- English (Essential) , Mandarin (Nice to have)
Objectives and Key Deliverables
The client is an Asian based, leading independent Marketing & Communication Services company with aspirations to build a global platform through an aggressive growth plan which will include M&A.
To help guide the growth plan and align key stakeholders, we wish to develop a Strategic Business Review.
The objective is to deliver a Strategic Business Review by November 1, 2016 which will be used to develop a 4-5 Year Strategic Growth Plan (next phase of project).
The role of consultant(s) is to ensure objectivity, secure difficult information, conduct interviews, provide analytical expertise and execute in a timely fashion. He/she will work with a small, senior company Steering Team to guide the process and develop the eventual Strategic Growth Plan
The Strategic Business Review will determine, using data and insight, what are the key opportunities for the company to achieve it’s vision and aggressive growth objectives outside Asia.
The plan output will be a PowerPoint or Keynote presentation of 40-60 slides to be presented to the company CEO and Executive team.
The plan should include:
• A thorough review of the industry, clients’ needs and spending (current and future), key trends, current company offerings and SWOT, a review of the competitive landscape and determination of potential targets for M&A
Must have worked with Marketing, Communications Industry. Should know both the U.S., Asian and European markets.
Must have developed a Strategic Growth Review and/or Plan in the past for a company who used acquisitions for it's growth. Ideally this was for a global or international growth plan.
Ideally has experience in a Tier 1 Strategic Consulting Company (McKinsey, Bain, BCG). Major advantage if consultant speaks English and Mandarin.
Should have access to analyst(s) for completing the review.