- Project status
- Project posted
- 25th April 2016
- Project duration (approx.)
- 1.0 Months
- Budget (approx.)
- £900 / day
- Consumer Goods , Retail
- Area of expertise
- Analyst / Research , Sales / Business Development , Strategy
- Required market experience
- United Kingdom (Nice to have) , United States (Nice to have)
- Consultant location
- United Kingdom
- English (Essential)
Background & Objectives
We are a leading eCommerce retailer of comfortable mattresses.
We record a large amount of data during the sales process, using various tools (i.e. Google sheets, network data, google analytics and Magento). The problem is we are receiving conflicting outputs from them. In particular, data from google analytics and magneto (a eCommerce software and platform we use), do not match.
We need to sync these two to ensure outputs are consistent and we have a good understanding of our business.
We then want to visualise our conversion funnel across multiple campaigns and countries (US, UK, FR, DE). via a third party data visualisation tool (tableau?) with (semi-) automated data input based on accurate data.
As mentioned above - you will be tasked on rearranging our set up to ensure data is recorded accurately and outputs are clear.
You will work on this with the our Performance Marketing Analyst.
You need to have worked on similar projects frequently in the past.
Must be based in either London or San Francisco.