CRM Programme set up Project in Russia

Project status
Project posted
10th June 2014
Project duration (approx.)
46.0 Days
Budget (approx.)
$16800 / day
Industry
Consumer Goods , Pharmaceuticals
Area of expertise
Programme / Project Management , Sales / Business Development
Required market experience
Russia (Essential)
Consultant location
Off-site

Background & Objectives

Our client is international  nutrition company who are
developing a CRM programme and capabilities from scratch within the Russian national market. The consultant will be coming from direct
marketing background or have CRM experience. The objective is to develop a
solid proposal for implementation of the CRM programme nationwide and the
client requires an experienced project manager to work onsite with our client
in Moscow to start asap for approximately 35 days.The project scope will be discussed in more detail but so far
includes:1.     
Current
landscape assessment (competition, customer insights, partnership
opportunities)



2.     
Developing
integrated CRM proposal (IT, partnerships, call centre, direct marketing,
sources to feed the system, communication infrastructure, consumer
segmentation, use of discount card)

Key deliverables

The
 ideal candidate will

 

1.     
Be able to speak
fluent Russian

2.     
Be able to work
onsite in Moscow for 35 days starting from 16th – 23rd
June to beginning of August

3.     
Have CRM
expertise

4.     
Have experience
in Direct Marketing

5.     
Have a background
in FMCG, Pharmaceuticals or Nutrition

 

This role has potential to extend to full time role
for a suitable candidate.

Consultant requirements

Requirement: Can you speak fluent Russian?
Desired response: Yes

Requirement: Can you be in Moscow for 35 days from 16th June - 23rd June with no extra charge for flight/ accommodation to the client
Desired response: Yes

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