Business Plan for Hong Kong social enterprise for students

Project status
Project posted
15th August 2016
Project duration (approx.)
1.5 Months
Budget (approx.)
€1440 (fixed cost)
Industry
Non-Profit
Area of expertise
Analyst / Research , Marketing & PR , Strategy , Finance and Accounting
Consultant location
Off-site

Background & Objectives

Rickshaw.hk is a social enterprise that will provide tourists with the unqiue experience of a tour and commentary- in a traditional rickshaws on the harbourfront in Hong Kong, ( a round trip tour of the Tsim Sha Tsui Promenade). (the area shaded in red)

http://www.tourism.gov.hk/resources/english/paperreport_doc/council/2003-02-27/Annex_to_YTMDC.jpg

http://packmeto.com/wp-content/uploads/2015/02/Avenue-of-the-Stars-Promenade-Hong-Kong.jpg (A photograph of the area )

Rickshaw.hk aims to be a platform for sub-degree/ undergraduate and postgraduate students, (tourism, business, design) to develop their business skills by enabling them to participate and practice in the running of a business.

Students will design products for sale, provide commentary, led tours, prepare food products (under the supervision of professional mentors- postgraduates mentoring undergraduates) enabling students to apply their skills on a practical level.

Whilst the main attraction will be the rickshaws -

http://4.bp.blogspot.com/-oY9aGymRcU0/TndFTCjTyYI/AAAAAAAAAP0/45eDcciXfeg/s1600/IMG_8808.JPG

From the shop (where the tour begins) Students will not only be providing tours but cross selling photographic memento, souvenirs, food, arts and crafts items.

Free student led tours (at fixed times and locations) similar to

http://hanoifreetourguides.com/en/about-us/about-hanoi-free-tour-guides-org.html

The net profits from Rickshaw.hk will provide fundings for various health/ education related charities in Hong Kong.

Net positives for Hong Kong

- encourage and develop the business/communication/design/leadership/planning skills of tertiary students

- Add a valuable tourism attraction for Hong Kong

- Encourage people to rediscover the history of a by-gone Hong Kong

-Provide funding and awareness for local charities in Hong Kong

Key deliverables

We need assistance with drafting business proposal/proposition/ plan that we can provide to potential backers. (we are aiming to present this proposal to New World Charities)

http://www.nwsfoundation.com.hk/eng/ or

Chow Tai Fook Charity Foundation

Given their various business for example

New World’ s Rickshaw Sightseeing bus
http://www.rickshawbus.com/en/home/index.html

New world development has management rights to the Avenue of stars and also is the developer to the revitalization of the waterfront promenade
I believe this proposal would have their support given the alignment of their business interests and the operations of Rickshaw.hk

We need assistance with drafting business proposal/proposition/ plan that we can provide to potential backers. (we are aiming to present this proposal to New World Charities)

Including the amounting and degree of funding/ resources needed- a convincing business case.

Assumptions- we will need resources for manufacturing/purchasing the rickshaws/ a shopfront to operate the business/ licenses for rickshaws (including permits from the government),

Consultant requirements

Some experience in developing a pitch/ plan for a social enterprise/ non-profit

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