Business and Marketing Plan for New Beauty Website

Project status
Project posted
31st May 2014
Project duration (approx.)
44.0 Days
Budget (approx.)
$1500 / day
Industry
Internet & Online Media , Marketing & Advertising
Area of expertise
Marketing & PR , Strategy
Required market experience
Canada (Essential)
Consultant location
Off-site

Background & Objectives

We need 12-page business and marketing plan for a new beauty website. This is a specific section of an annual funding application that we have successfully completed four times now, but because of our growth we are looking for external assistance this time. The description of the section is very specific, and a few of our previous examples are attached. Note that the requirement for it to be 12 pages is recent; thus an earlier example is longer.Attached are prior successful applications that I wrote myself.  We have access to comScore for competitive analysis, and we have also previously outsourced specific competitive research tasks (e.g., how many Twitter followers a competitor has) to offshore resources (e.g., through Elance).  If you can manage this, that's fine - we can budget that separately (it's very inexpensive).We have much of the thinking already done - what the site will be, how it will be differentiated, etc.  I really just need intelligent arms and legs.  I'll expect to review drafts a few times before the project is complete.I'll also need some samples of your business writing.Note that the deadline for the full application is August 25, 2014, but with summer vacations and the various other elements that we have to assemble, we need this piece done no later than June 16th, with initial drafts within a week of accepting the project (so that I can see if you're on the right track).

Key deliverables

12-page business and marketing plan.  Note that I will require several iterations so that I can provide guidance.

Consultant requirements

Requirement: Is English your first language?
Desired response: Yes

Requirement: Have you written business plans?
Desired response: Yes

Requirement: Can you start immediately and have the work finished by the 16th June?
Desired response: Yes

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