- Project status
- Project posted
- 10 Mar 2017 10:15
- Project duration (approx.)
- 2.0 Months
- Budget (approx.)
- £8000 (fixed cost)
- Level of Experience
- Retail , Apparel & Fashion , Luxury Goods & Jewellery
- Area of expertise
- Marketing & PR
- Consultant location
- United Kingdom
- English (Essential)
Objectives and Key Deliverables
We are a fast growing e-commerce startup/scale-up. We've recently closed a round of funding and have a mandate from our investors to invest the funds in customer acquisition.
To drive this, we are looking to bring in an interim marketing manager to develop and implement a marketing strategy for the company, with the goal of growing customer acquisition.
The marketing plan should be full picture (not just digital marketing), including things like looking at the partner model, using PR, and developing a content strategy.
>New marketing strategy developed
>Begin to implement and test the strategy
>Proven track record of customer acquisition through marketing campaigns
>Experience setting up marketing strategy for e-commerce or retailer in the luxury or fashion sectors
>Entrepreneurial -this is a startup/scale-up, so you have to be energetic and ready to dig in
**In your proposal, please indicate what you think an appropriate budget for the project is an how long you think this will take.**