Strategic Positioning and Market Assessment

Project status
Project start date
30 Nov 2018
Project posted
15 Nov 2018 15:17
Project duration (approx.)
14 Days
Budget (approx.)
£12000 (fixed cost)
Level of Experience
Area of expertise
Corporate Finance, Strategy
On-site in United Kingdom
English (Essential) , French (Nice to have)

Objectives and Key Deliverables

Objectives are for us to advise our client on its optimal strategy for innovation with digital and technology companies and their role in the transformation of the business. We want to help our client achieve clarity on how to address the role of technology in the transformation (including clarity on how to collaborate with, invest in, and partner with technology companies).
The work will be to evaluate the potential impact of digital / technology across the critical pillars in our client's value chain.
As part of a team, the work will start with a review of information (eg annual report, investor reports, RNS filings, strategic plan review, KPIs and value chain documentation).
The work for our team (of which you will be an important part) will include:
- research on how competitors have transformed or are transforming their value chains through digital and technology.
- conduct 30 minute interviews with key stakeholders who own each critical pillar in the relevant value chain to elicit from each stakeholder his/her insights into the efficiencies, inefficiencies, frustrations, etc. and what they see as the biggest opportunities for transformation
- reviewing up to [5] specific potential inflection points in the company’s value chain that we can identify as ripe for transformation via a tech company acquisition / JV / strategic investment
- through a “light” level search identify some example target companies in each of the [5] potential value chain inflection points
- rank the potential inflection points
- evaluation scorecard using 5 key factors to help determine objectively
- provide initial very rough estimate of the range of how much additional profit / shareholder value could be created in each value chain point
- work with the key stakeholders inside the company to conduct further analysis and discussion around the potential ROI of investing in an acquisition in that pillar of the value chain
- deeper-dive discussion with senior executives to decide which areas makes the most sense to pursue a strategic investment or acquisition in
- one day of a Strategy Forum with key senior execs and a 2nd day with 2 hours with the exec committee
- delivery of a report to senior mgmt that:
summarises the findings
clarifies the precise points on which management is aligned
articulates conclusions and recommendations
suggests potential paths forward so the company can successfully execute

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