Objectives and Key Deliverables
We are a global manufacturer of building materials with a presence in Europe.
We are considering the launch of a material that could be used in External Thermal Insulation Systems (ETICS) in Europe. We are seeking support from industry insiders to develop a market and competitive landscape mapping.
The key questions to be answered are:
Business model of ETICS market leaders, how do they win customers, supply products and services and make money?
What are they key priorities and which role the raw materials play in it?
What are the current regulatory and consumer trends in this market?
What is the role and importance of sustainability?
We are also looking for a qualitative assessment of the ETICS market attractiveness in key European markets such as Germany, France and BeNeLux and other markets where sustainability might be a higher priority.
Budget and timing will depend on the experts' capability (and languages) to extend the work to more countries. Ideally the expert has worked in a management position in one of the leading ETICS suppliers in Europe or similar experience.
All work can be performed remotely
Timeline: This month if possible. A part-time commitment between 4-6 weeks in time.