Objectives and Key Deliverables
One of our FinTech investments is underperforming (on the brink of being closed) and we need an urgent memorandum of sale put together as we will be seeking to sell it in coming days/weeks.
It's a private investor focused website, with a focus on private investor education, news, market reviews, challenges in stocks, cfds, spread betting.
The business has zero revenue, and has been operated largely as a 'hobby' by the original owners who have other business interests which have prevented them focusing on this business. One of whom has moved to Australia and has other commitments there.
However, there is underlying value in the business, specifically in the user base of around 130,000 active private investors (approx 50,000 active emails) which would be of interest to brokers/other fintech firms.
In addition the business has seed presence in the Graduate Recruitment and Schools Financial Education sectors presenting spinoff opportunities.
Also, would be an obvious pivot (given the user base) into a retail investor focused fintech business like "NutMeg" or similar.
So, there is value in the business - but current owners don't have the time to unlock it.
As such we need a information memorandum / pitch document written FAST (within next 7 days) to enable us to provide to potential buyers.
Conference call with current owners to explain current business and opportunities. Then need a written information memorandum produced - not a full one, somewhere between an exec summary and a full memorandum.
Note, there is no current business plan, financial information is unrepresentative and the business is being sold more as a user base - as such the memorandum will focus on the opportunity rather than the past as we see it being sold as someone coming in and turning around, as its clear its been a 'hobby' for some time and had no real focus on it, despite significant opportunity.
Needs to have resource to produce document in next 7 days.
Consultant is likely to have experience in sell side online/media/fintech transactions and produced information memorandums in the past.