Part time B2B marketing strategist for development of corporate brand strategy and social media plan

Project status
Project start date
Not specified
Project posted
14 Feb 2017 06:44
Project duration (approx.)
3.0 Weeks
Budget (approx.)
US$5000 (fixed cost)
Level of Experience
Consumer Goods & Services, Marketing & Advertising, Automotive
Area of expertise
Consultant location
United States
English (Essential)

Objectives and Key Deliverables

We are a private equity company in need of a part time B2B marketing strategist for one of our portfolio companies. The key objectives of this consultant will be to 1) developing a corporate branding strategy; and 2) identifying social media vehicles to help drive the corporate branding.

Our portfolio company had made a couple of acquisitions recently and they are trying to move forward with a more cohesive branding plan for the company, including which brands or sub-brands to promote.

We require someone for up to 5 months, working at 50%, with a mix of onsite and remote work. The company is located in Plymouth, Michigan. The project may start as early as March, or once we find the right candidate.

Please note: The posted project duration of 55 days represents an estimate of the actual work days over 5 months at 50% utilization.

- Corporate branding strategy
- Social media plan (overall implementation plan and possible execution of plan)

1) Must understand B2B
2) Demonstrate social media knowledge (ie – know when and why to use facebook vs Instagram, vs snapchat)
3) US-based consultant

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